THE DETAILS FOR A LASTING IMPRESSION

With the fierce competition in today’s job market, I was recently asked by a coaching student for advice on how to best approach the tables at job fairs.  It's natural for many folks to get a bit nervous at these types of events and actually that’s a good thing because it keeps us all on our tippy toes! The trick is to take that same nervous energy and harness it into positive action.  It’s not a hard task to accomplish this conversion to positive action – it just needs to be kept on the forefront of your mind.

Here are some quick tips for a great first impression at job fairs and other business events:

1. Always start with a warm smile. Don't worry about how others receive you. In fact if you should come across any negativity (which most likely you won't at these events) just offer your brightest smile.  A genuine smile comes from a source of abundance, an initial love for one self and exudes self confidence. Negativity attracts negativity so your positive approach and warm smile will attract the like. 

2. In your mind be familiar with your "30 second elevator speech" to share with others when you meet them. So for instance when I meet folks and they ask me what I do- I don't say the "title" of what I am. I familiarize them with the services I provide. So for instance instead of saying I am an author, coach and speaker, I say: "I help folks find their sweet spot." "Well, what do you mean by that?"- they would ask, and then I get into the details: "Well, through my coaching, writing and keynotes- I offer inspiration for folks to achieve their maximum potential, their sweet spot where they can achieve their dreams and find their fulfillment."

See the difference? The standard answer "Author, Coach and Speaker" is typical and won't be as memorable and discussion provoking. This subtle yet more impactful approach talks about the services you offer instead of what you are. 

And what if you don't know what your services are? Think about your ideal job and what you do best- whatever it may be. So for instance if you'd like to be an executive assistant and you have excellent organizational skills - your 30 second elevator speech may be: "Well, I support and organize fast track executives in their continued career growth, I am their right hand and go to person."

If you were a wedding cake baker, you'd say: "I provide memorable desserts for special occasions. I keep Brides and Grooms happy with beautifully decorated and delicious custom cakes."

Taking this approach will stand you out from the masses that just announce their job title instead of the services.

3. Lastly, always address these folks by their names and thank them for their time when you leave their tables. In job fairs and other business events - there are so many people that are in such a mad rush to get around to meet everyone - they don't necessarily address these details.  And remember - it’s all in the details that make a lasting impression!  Get Ready, Get Inspired! - GD